Study: Women Influence Men more than other Women on Facebook

Study Shows that Women Influence Men More Than Women In my previous about, Social Media and the Power of Peer Influence, a study shows that consumers trust recommendations from peers from over all forms of advertising but content really spreads 5 to 1 on Twitter and 9 to 1 on Facebook. In a recent BusinessWeek post they reported a study which shows that women are likely to influence more male than…
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