How Did Google Make $37.9 Billion of Revenue in 2011? [INFOGRAPHIC]

How Does Google Make Money? A Breakdown of its Revenue Sources

Google has a great revenue-making strategy. In a survey conducted by Wordstream, they learned of the top high paying industries in advertising. These industries are the following:

Top High Paying Industries in Google Advertising

  • Finance & Insurance – Which is currently a $4.0 Billion industry with the help of various keywords like “self employed health insurance”, “cheap car insurance”, “credit cards for bad credit”.
  • Retailers & General Merchandise – Which is currently a $2.8 Billion industry with the help of various keywords like “zumba dance dvd”, “proform treadmill”, “weber grill accessories”.
  • Travel & Tourism – Which is currently a $2.4 Billion industry with the help of various keywords like “new york hotels”, “plane tickets”, “rental car deals”.
  • Jobs & Education – Which is currently a $2.2 Billion industry with the help of various keywords like “accredited online college degrees”, “online certificate programs”, “unemployment benefits”.
  • Home & Garden— Which is currently a $2.1 Billion industry with the help of various keywords like “replacement windows cost”, “appliance repair”, “cabinet refacing”.
  • Computer & Consumer Electronics – Which is currently a $2.0 Billion industry with the help of various keywords like “ink cartridges discount”, “pc memory”, “online video conferencing software”.
  • Vehicles – Which is currently a $2.0 Billion industry with the help of various keywords like “cheap hybrid cars”, “certified used cars”, “bridgestone tires”.
  • Internet & Telecommunications  Which is currently a $1.7 Billion industry with the help of various keywords like “pre paid cell phones”, “domain registration”, “cable internet providers”.
  • Business & Industrial – Which is currently a $1.6 Billion industry with the help of various keywords like“custom business cards”, “cheap office supplies”, “foam packing”.
  • Occasions & Gifts– Which is currently a $1.2 Billion industry with the help of various keywords like “funeral flowers arrangements”, “flower delivery”, “wedding gift registry”.

Those were just the top high paying industries that gives Google its revenue.

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