How NOT to Increase Twitter, Pinterest and Blog Followers

Ways to Annoy People on Twitter, Facebook, Pinterest and Your Blog We all want to increase our reach through Twitter, Facebook and have more traffic on our blog. In my previous article, I have highlighted the 4 Steps to Increase Followers on Twitter and Pinterest. However, we often commit social media blunders on various social networking platforms. Below are just some of the things we often do that prevents us…
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General Motors’ Ads May Return to Facebook

GM Currently in Talks with Facebook About Returning Ads General Motors Co. and Facebook Inc. are currently in talks to bring the auto maker back as a paid advertiser, people close to both companies said. GM, the world’s largest automaker and one of its biggest advertisers, announced days before Facebook’s initial public offering in May that it would halt its $10 million in advertising on the site, a move that embarrassed…
Read more...Customer Service is Failing Consumers [INFOGRAPHIC]

Consumer Disservice: 89% of Dissatisfied Consumers Often Switch to Competitors Consumers are easily dissatisfied and frustrated. In an infographic by Drumbi, it shows that 60% of US comsumers don’t think companies have tried to improve their customer service, while 80% have abandoned a transaction thanks to poor service. Only 3 out 10 Complaints on Twitter Get Responded to In a whitepaper published by Cookerly, they reported a recent survey by TolunaQuick found…
Read more...Tags:Community Management , Infographic , Marketing
Featured Community Manager: Mike Collins of Development Processes Group Plc

Every week, we will be featuring the best community managers from around the world. For this week’s Featured Community Manager, we caught up with Mike Collins of Development Processes Group Plc. Get to know him better and the community he’s managing through the interview below. Tell us about you and the company you’re working with / projects? I now work for Development Processes Group Plc , previously I worked for RBS Insurance part of RBS…
Read more...What My Pedicurist Has Taught Me About Brands

How to Handle Customer Frustrations (When You Are the Frustrated Customer) People like to buy products and avail of services from brands that have developed trust in to. Therefore, some of the most tragic frustrations happens when the brand you have grown to love, learned to trust, admire and develop loyalty suddenly performs sub-par from your expectations. Today, the one of the nail persons in my favorite and the best…
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