Social Media and Social Good

This infographic from Silverpop takes a look at the major players in social media – including those lucky enough to find themselves in the 100+ million user club – and provides some key statistics and growth data for twenty different channels. Aside from the global leaders, Asian social networking sites such as Weibo, RenRen and Badoo are not being left behind when it comes to the total number of userbase….

Before creating any form of advertisement, you need to remember some essential details in order to make it an effective one. In an infographic by Yume, it shows some of the most details one must remember before creating an ad. Key takeways: – It’s not the size, it’s how you make use of the space – Television (still) is the platform where people consumer media the most

Social Media: Important Element in the Business? A Survey of Companies in Asia Ogilvy Asia together with research firm IPSOS study surveyed 153 senior executives from 14 countries across the Asia Pacific region to understand whether the companies in Asia consider social media as essential part of their marketing plan. Key takeaways: – 43% of senior executives in Hongkong believe that social media is extremely important – 60% of companies…

How Social Media Helps Amplify Advocacies Social media—through which users create online communities to share information, ideas, personal messages, and other content—is a powerful and accessible tool. With these new media tools, governments, nonprofits, corporations, and individuals all have the ability to communicate their messages and participate in conversations with a global audience. Social media allows nonprofits and groups promoting social causes, even those with limited budgets, the opportunity to…

Social Media Explained [PHOTOS] How do you explain social media to someone over a cup of coffee? Oh wait, Marketplace Maven has explained social media with coffee!  Enjoy!