Social Media and Social Good

 Nescafe Philippines Is the Most Engaging Brand on Facebook for the Month of March Philippines has over 30M Facebook users and in the March Facebook Pages Report by Socialbakers, Nescafe emerged as the brand with the most number local fans (2M out of the 6M total fans). It also has the update with the highest engagement rate of 1.76%. The most popular Facebook update by a Nescafe Philippines, which has over 6…

Tips On How to Organize Events – Especially if It’s Your First Time Events are great opportunities to catch up with people you haven’t met in awhile. In the fast growing social media world, it’s a good chance to actually get to meet people you’ve only known through their Twitter handles and blog URLs. Therefore, when the idea of meeting some of the coolest social media practitioners and Community Managers…

Social Media Influencers in the Philippines Summit in Cebu: Trending Forward Social Media Influencers Summit (SMIS 2013) is an annual event organized by iNewMedia Online in cooperation with Cebu Bloggers Society, Inc. (CBSi). More than 300 bloggers, digital entrepreneurs, online personalities, influencers, youth sector, business sector, non-government and government organizations and business owners were gathered together for the first ever Social Media Influencers Summit 2013 on March 16 at the J…

TrickedIn: Campaign to Raise Public Awareness of Sex Trafficking LinkedIn is a great platform to provide updates about one’s career and to connect with other professionals. Interns Alex Dickinson, Vera Chung, Holly Attrill and Andries Vaisman at BBH prove that it can be a great platform to use for advocacy too. Through a campaign called TrickedIn and based on a series of interviews with several illegal sex workers, the team created a composite…

There are times when you have ideas and you don’t know where to put them so this is why Creative Corner was created because I believe that “If you can’t find it, create it”. The following ideas may be well suited for local advertising in the Philippines because some words are in Tagalog. So, without further ado, below are just some ideas where I try to play with words. 1….